Galaxy Christmas Augmented reality activation

Category
Experiential Marketing, Home
About This Project
Challenge:
  • Celebrate Christmas in an interactive way and drive sales for Galaxy’s Christmas promo
Solution
  • Created an interaction kiosk where the user sees “Santa Clause” on screen and starts to interact with him
  • The experience is recorded and taken as a snap shot which is then shared on social media
  • Additionally, if the user purchases the Galaxy promo, the user enters into a digital wheel of fortune to win valuable prizes
Result:
  • Exceeded the targeted number of sales set by the client for each store