Nestle Ramadan – 2013

Experiential Marketing, Home
About This Project

Create an engaging roadshow during the holy month of Ramadan, promoting Nestle corporate and all is brands


3 highly engaging games were developed by ACME, targeting 3 main age groups: Housewives, Teens and Kids

  • “Fawazeer Ramadan”: A competition done on 2 touch screens where each user s given a dish and they have to select the right ingredients onscreen. The winner receives a price and both get to take a picture, share and print
  • “Virtual Penalty”: User first register their name, and FB account the he stands infront of a screen and kicks to score the penalty
  • - “Virtual Running” 2 players stand infront of a screen, each represented with a different character on screen. Users run in their place, and jump obstacles to compete to win
  • Score is automatically shared on his wall on FB

Highly engaging and fun atmosphere with massive turn out on each game reaching a total of  6,000 participants